We are a Brooklyn-based sign painting company. We have been creating custom signage, visual branding and outdoor advertising for some of New York's finest restaurants, retail shops, agencies, museums and more since 2013.

Van Zee Sign Co. founder Will Van Zee manages daily operations and oversees production of every sign we make. He applies his degree in product design from Pratt Institute to ensure our signage solutions fulfill your business objectives.  We contract with an ensemble of experienced carpenters, fabricators, graphic designers and hand-lettering artists to adapt to your scope and timeline.

We collaborate with your business to implement your existing branding or build a fresh image from the ground up. From large scale hand painted signage & mural work to exquisite gold gilded glass signs, we can ensure your signage needs will be executed to the highest standard. We believe that hand painted signs have soul and are willing to bet your customers will agree!


We design, build and hand paint your signs at our Brooklyn workshop. Even signs painted on location require pattern preparation at the shop. Our adjoining garage allows us to house vehicles during commercial lettering application.


We are located in Brooklyn's historic Clinton Hill neighborhood. We serve all of NYC, as well as Long Island and Upstate by request. We are happy to meet potential clients at the shop by appointment